I’m a San Francisco Bay Area native who gazes toward Mt. Diablo on morning runs in Sacramento. A wanderlusty, critical-eyed communications idealist-realist. Someone who likes running.
My approach to mass communication, multi-channel outreach, and overall digital content strategy is grounded in research and theory demonstrating that thoughtful media use and exposure can have significant and direct effects on ourselves and audiences. I also really like to help tell the stories of the really cool work going on around me. Sometimes that means editing technical documents, sometimes that means making GIFs.
A high need for cognition keeps me grounded – focused on creating day-to-day utility from complex business or government messaging – while my head is increasingly living in the cloud.
Critical media consumption extends to the banal of today’s communicating, elevating my appreciation for a good rom-com and seemingly mindless Internet meme…but ask me why and I may digress into a Marshall McLuhanesque ramble. Yes, I am also an armchair pop culture scientist.
Another fun fact: my statement of purpose for BU’s graduate program was originally composed on a Royal Companion typewriter.
On that note, Tom Hanks is my cultural doppelgänger.